Pinterest SEO Guide: 5 Tips On How to SEO Your Pinterest Pins, Boards and Profile

Here in this short Pinterest SEO guide I will show you 5 straightforward and simple ways to SEO your pins, boards and profiles on Pinterest.

Pinterest is awesome for building your business's online visibility. Not only does this get you found by those who are active on Pinterest, it can also raise your presence in search engine results. In this short Pinterest SEO guide I will show you 5 straightforward and simple ways to SEO your pins, boards and profiles on Pinterest.

1) Pinterest Profile

Use your profile to your advantage. Be sure to add your site's URL, and pay specific attention to the "About" section. Create an intriguing description that includes your best keywords without sounding overly optimized. It is also a very good idea to fill out your location, especially if you cater to a local market. Ensure that search privacy is switched off so that your profile will be visible in search results.

2) Pinterest Board

Choose optimized names for your boards. Make them appealing and descriptive while using appropriate keywords, and fill them with on-topic pins. A correctly optimized board has lots of potential for high search rankings.

3) Pinterest Pin File Name

When uploading pins, pay attention to file names. When uploading images from your hard drive, you have control over the file name. Use this to your advantage. Rename the file using relevant keywords before you upload it. Search engines take file names into consideration, so it will be worth your while.

4) Pinterest Pin Description

Use keywords in your pin descriptions. Whether you develop an original pin or repin something from a different user, you can write your very own description. There is a 500 character limit, so you won't be able to work in too many keywords without looking spammy. Picking one or two good ones is enough, because the description will work together with the name of the board to get the attention of the search engines.

5) Pinterest "Pinning" Tip

Pin items from your website. When you pin from a web page, a link to the site it comes from appears along with the pin. That means a new link to your site each time you or another person pins from it, and each time another person repins that pin. These links are not followed by search engines, but they might be followed by Pinterest users. You can also add a link to the description. Description links are followed by search engines.

Following this simple Pinterest SEO guide will help you get the most out of your Pinterest marketing efforts. By utilizing keywords in the correct places, you can improve search engine placement for your Pinterest profile, pins and boards. And by linking to your site where appropriate, you can improve its search rankings.

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